This concentrated, highly effective body lotion Heals, relieves and repairs extremely dry, itchy skin. When used daily, O'Keeffe's skin repair is clinically proven to: • provide instant relief • moisturize and protect against dryness for 48 hours • help prevent flare UPS associated with dry, itchy skin • absorb quickly into your skin • last through showering safe and effective for skin that is impacted by diabetes and eczema. Directions: apply a small amount to dry skin - it's all you need. Reapply as needed throughout the day.