This dynamic handbook has sold over l00,000 copies in Japan already and has helped thousands of firms throughout the world turn quality into their most powerful marketing weapon. You can use the Ishikawa method to create hig...

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This dynamic handbook has sold over l00,000 copies in Japan already and has helped thousands of firms throughout the world turn quality into their most powerful marketing weapon. You can use the Ishikawa method to create high-quality products, as well as improve customer relations, reduce manufacturing costs, decrease "down-time," and minimize product liability suits.

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