More than a purple shampoo, discover the combination of pure purple pigments with a blend of fig and orchid to keep your blonde healthy and conditioned until your next salon visit!
ColorLast Purple is a toning shampoo that neutralizes brass and yellow tones by depositing purple pigment which brings back coolness to blonde hair leaving it looking healthy and fresh.
ColorLast Purple leaves hair with a silky shine and 2.5X smoother* with 3X less breakage*. Vegan formula** and paraben free.
* vs. non-conditioning shampoo with the system of Shampoo and Conditioner
**no animal-derived ingredients or by-products
What is purple shampoo and how does it work?
Purple shampoo is purple colored shampoo that distributes purple pigment to neutralize brassy, yellow tones. Purple is used because, if you take a look at the color wheel, it is the direct opposite color of yellow. This means purple and yellow cancels one another out. So when using purple pigment on brassy, yellow tones it color corrects your hair's hue restoring it to its former bright, cooler color.
- Toning Shampoo: Purple pigment depositing shampoo that neutralizes brass and yellow tones in lightened, blonde hair to restore cool tones while strengthening the hair to protect and prevent damage
- Benefits: Professional hair product that deposits purple dye to revive cool undertones in blondes that have turned brassy or yellow, by neutralizing warm tones for fresh, bright healthy hair color
- Additional Benefits: This vegan and paraben-free formula leaves blonde and lightened hair toned, silky, shiny, 2.5X smoother and with 3X less breakage to keep hair healthy in between salon visits
- Suggested Use: Apply to wet hair, massage and lather into hair. For maximum toning benefits, leave in for 3-5 minutes. Rinse thoroughly. Follow with Color Last conditioner for best results
- Color Last Collection: Color preserving system for all color-treated hair types that keeps hair shiny and healthy. Purple shampoo can be used weekly to maintain cool hair tones in between salon visits
- Toning Shampoo: Purple pigment depositing shampoo that neutralizes brass and yellow tones in lightened, blonde hair to restore cool tones while strengthening the hair to protect and prevent damage
- Benefits: Professional hair product that deposits purple dye to revive cool undertones in blondes that have turned brassy or yellow, by neutralizing warm tones for fresh, bright healthy hair color
- Additional Benefits: This vegan and paraben-free formula leaves blonde and lightened hair toned, silky, shiny, 2.5X smoother and with 3X less breakage to keep hair healthy in between salon visits
- Suggested Use: Apply to wet hair, massage and lather into hair. For maximum toning benefits, leave in for 3-5 minutes. Rinse thoroughly. Follow with Color Last conditioner for best results
- Color Last Collection: Color preserving system for all color-treated hair types that keeps hair shiny and healthy. Purple shampoo can be used weekly to maintain cool hair tones in between salon visits
