The new semi-permanent color from Elegance has a formula that doesn't contain damaging ammonia or peroxide. It is a safe product that men and women can enjoy. This might be used to add just a few highlights or give a full beard appearance. This is the perfect semi-permanent hair color to make your hair designs really pop and stand out. Whether your hair or beard is naturally blond or uncolored at all this Elegance plus semi-permanent color will work for you.