Featured in fashion and beauty magazines, including Vogue and Allure, Luscious Cosmetics is an independent beauty brand with a product range featuring high quality, cruelty-free, and vegan products at an affordable pri...

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Featured in fashion and beauty magazines, including Vogue and Allure, Luscious Cosmetics is an independent beauty brand with a product range featuring high quality, cruelty-free, and vegan products at an affordable price. We never compromise on ingredients or quality.

Our double-ended pencil with a spoolie brush, makes it easy to color and shape your brows.

An all day formula with long lasting properties ensures your eyebrows will maintain a powerful, healthy look throughout the day/night. Infused with Shea butter, Aloe Vera and Vitamin E for brow-enhancing benefits.

Cruelty-Free | Vegan
  • All Luscious Cosmetics products are free from animal ingredients and are suitable for vegetarians and vegans.
  • Luscious Cosmetics is a member of PETA and the Beauty Without Bunnies program

We make no compromises on the safety of our products. Our brand was created with a mission to stand out with our commitment to the cleanliness, hygiene and safety of our products. All Luscious formulas are created by talented and credible cosmetic chemists in California and manufactured in factories that comply with FDA and international safety standards. We run the following tests on all batches of our products: microbial tests, heavy metals tests (for lead, cadmium, mercury and other known toxins), and a 3 part series of stability tests to ensure product integrity and shelf life. Our CEO is a cosmetic safety activist and accepts no compromise on safety. 



  • Get a Natural, Never Flat Finish for Full, Defined Brows: This smooth, long-wearing brow pencil is all you need to define, fill, and shape your brows with quick and easy precision; sweat-proof and smudge-proof, it stays in place all day
  • Innovative 2-in-1 Formula: Brow Definer is a pomade/powder hybrid with the ease of a pencil and is infused with organic Jamaican Castor Oil for brow-conditioning benefits, it also features a spoolie brush on one side to groom eyebrows to perfection
  • A Shade for Everyone: We are a proudly multicultural beauty brand with a product development team made up of women from a diverse range of ethnicities; there’s a Brow Definer shade for you
  • Super Clean Formula: Brow Definer is Dermatologist Tested, Cruelty-Free, Made with Sustainably Sourced Wood & Vegan
  • Good Clean Glam: At True + Luscious, we create products that are made with pure pigments, plant-derived and skin-loving ingredients that are just as effective as they are safe, so you can look amazing – and feel it, too
  • Get a Natural, Never Flat Finish for Full, Defined Brows: This smooth, long-wearing brow pencil is all you need to define, fill, and shape your brows with quick and easy precision; sweat-proof and smudge-proof, it stays in place all day
  • Innovative 2-in-1 Formula: Brow Definer is a pomade/powder hybrid with the ease of a pencil and is infused with organic Jamaican Castor Oil for brow-conditioning benefits, it also features a spoolie brush on one side to groom eyebrows to perfection
  • A Shade for Everyone: We are a proudly multicultural beauty brand with a product development team made up of women from a diverse range of ethnicities; there’s a Brow Definer shade for you
  • Super Clean Formula: Brow Definer is Dermatologist Tested, Cruelty-Free, Made with Sustainably Sourced Wood & Vegan
  • Good Clean Glam: At True + Luscious, we create products that are made with pure pigments, plant-derived and skin-loving ingredients that are just as effective as they are safe, so you can look amazing – and feel it, too

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