The majority of Peet's Coffee Colombia Luminosa Light Roast Coffee is from Colombia, where luminosa means "shining or bright." This bright coffee is beautifully balanced by an Ethiopian coffee that adds just the right touch of delicately sweet aroma for a deliciously mild, smooth cup. It's pleasantly mild with smooth flavor and delicately sweet aromas. Experience Peet's. Experience Peet's. Peet's believes there's only one way to roast coffee: with the precision of a craftsman who relies on his five senses--not a computer--to arrive at perfection. Peet's believes coffee beans are at their peak the second they emerge from the roaster, and it's unrelenting in packing, shipping and personally delivering them quickly to maintain the peak flavor. Peet's believes when it's done its job, you will experience something you've never tasted before--something uniquely rich and deep. The truth is, Peet's doesn't believe in taking shortcuts. Includes 40 K-Cups.