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Ready to take the dare to get your healthiest hair ever? Since 1945, Pantene’s passion has been healthy, lustrous hair – giving you everything you need to let your hair shine. Pantene has the answer to all your hair questions, offering a range of solutions to meet your hair needs and achieve healthy, flawless, oh-so-shiny strands. Find the Pantene that works for you, and experience for yourself why Pantene is the world’s number one hair care brand.*
Gold Standard of Hair
Pantene: Dare to give your hair the Gold Standard. This season, The hottest hair news is coming from Pantene, one of the most-loved haircare brands in history.
*based on 2012 volume sales data worldwide

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Innovative Ingredients, Stylers, & Treatments
Check out our amazing hair health infusions & luscious treatments.

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The World's No. 1*
Discover for yourself why Pantene is the number one haircare brand in the world.*
*based on 2012 volume sales data worldwide
Collections

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Volume Collection: Shampoo, Conditioner, & Root Lifting Spray Gel
Dare to go big for 24 hours. Turn flat hair into thick, full 24-hour volume* with a plumping effect inspired by collagen.
*3-step system of volume shampoo, conditioner, and root lifting spray gel

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Smooth Collection: Shampoo, Conditioner, & Shine Serum
Dare to go 72 hour smooth,* and stay smooth all summer. Moroccan Argan Oil in a Pro-V system helps lock out humidity and keeps frizz from forming.
*Smooth shampoo and conditioner system

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Daily Moisture Renewal Collection: Shampoo, Conditioner, & Silky Moisture Whip
Dare to erase the damage of 100 blow-drys.* The Pro-V System Nourishes to help lock in moisture and fight blow-dry damage.
*Damage to smoothness and shine

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Color Preserve Shine Collection: Shampoo & Conditioner
Dare to fight fade wash after wash. Pantene Color Preserve Shine gives color treated hair a new protective outer layer and leaves hair vibrant.

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Pro-V Stylers: Your Hair Style Essentials
Try Pantene’s complete line of styling products. A full range of Pro-V formulas to smooth, add volume, protect, or hold your hair healthy style all day.