(Updated 2014) If you already make your own greeting cards, this book explains how to get your cards into stores and sell them sell nationwide. Included are guidelines on: how to price your cards for a profit, how to get professional feedback, where to find a sales representative and and what industry standards you should follow. All the information is also applicable to gift items, such as magnets, journals, calendars, collectibles, etc.
Chapter topics: Getting Professional Feedback, Getting Your First Account, Pricing and Profits, Sales Reps 101, Where to Find Reps, Rep Readiness Checklist, Pitching Your Line to a Rep and Working With Reps. (18,000 words)
About the Author: Kate Harper has worked in the gift and greeting card industry for twenty years and has designed thousands of cards and gifts. She started her own handmade card business and serviced over 2,000 accounts including Barnes and Noble, Whole Foods Markets and Papyrus. She then transitioned into designing products for other companies and her cards are currently sold throughout the United States and Canada. She also writes a blog for Greeting Card Designers and Writers.
(Updated 2014) If you already make your own greeting cards, this book explains how to get your cards into stores and sell them sell nationwide. Included are guidelines on: how to price your cards for a profit, how to get pro...
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