Ultima products are not watered down. An application of Ultima Tire & Trim Guard Plus for instance leaves nearly all of the Polycharger polymer on the tires & trim for the entire season, leaving them protected. Ultima sealants are all clear and have no color. Ultima doesn't waste any room in the bottle with die, water, emulsifiers, powders, or silicone. They are indeed "Clearly Different". Ultima Tire & Trim Guard Plus is a new polymer coating technology that can be applied to most flexible automotive surfaces such as vinyl, rubber and plastic. It coats, seals, and protects while adding a beautiful glossy finish. Bundle comes with Ultima Autospa Tire and Trim Dressing Applicator for ease of use.