Your self-confidence can have 54 different shades so don’t be afraid to unlock them. Discover our first permanent color that helps block damage, includes conditioners at every step and contains our breakthrough and re...

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Your self-confidence can have 54 different shades so don’t be afraid to unlock them. Discover our first permanent color that helps block damage, includes conditioners at every step and contains our breakthrough and revolutionary dye molecule ME+*that reduces the risk of an allergic reaction. Change your hair color fearlessly. #ColorFearlessly

  • Fresh Floral Scent
  • Soft, Shiny Hair
  • Conditioners in every step
  • Non-Drip Permanent Color Creme
  • Superior natural looking color with tones and highlights
  • 3 salon tones in 1 simple step
  • Nice 'n Easy provides 100% gray coverage and color that lasts up to 8 weeks
  • Long Lasting; Permanent color
  • Fresh Floral Scent
  • Soft, Shiny Hair
  • Conditioners in every step
  • Non-Drip Permanent Color Creme
  • Superior natural looking color with tones and highlights
  • 3 salon tones in 1 simple step
  • Nice 'n Easy provides 100% gray coverage and color that lasts up to 8 weeks
  • Long Lasting; Permanent color

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