As companies evolve to adopt, integrate and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of ...

Buy Now From Amazon

As companies evolve to adopt, integrate and leverage software as the defining element of their success in the 21st century, a rash of processes and methodologies are vying for their product teams' attention. In the worst of cases, each discipline on these teams -- product management, design and software engineering -- learn a different model. This short, tactical book reconciles the perceived differences in Lean Startup, Design Thinking and Agile software development by focusing not on rituals and practices but on the values that underpin all 3 methods.

Similar Products

Sense and Respond: How Successful Organizations Listen to Customers and Create New Products ContinuouslyLean UX: Designing Great Products with Agile TeamsDesign Thinking Methodology BookSprint: How to Solve Big Problems and Test New Ideas in Just Five DaysMapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and DiagramsDesign Sprint: A Practical Guidebook for Building Great Digital ProductsOrg Design for Design Orgs: Building and Managing In-House Design Teams