This book provides a clear and concise introduction to the different approaches to studying organizational culture. Joann Keyton introduces the basic elements―assumptions, values, and artifacts―of organizational culture, draws on communication and management research findings, and integrates practical applications throughout the text. The book helps students to identify and read organizational culture through different lenses, create cultural interpretations, and ultimately make informed work and employment decisions.
This book provides a clear and concise introduction to the different approaches to studying organizational culture. Joann Keyton introduces the basic elements―assumptions, values, and artifacts―of organiz...
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