Master the analysis and business modeling techniques that help you transform your data into bottom-line results. Award-winning business professor and corporate consultant Wayne Winston shares the best of his real-world ex...

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Master the analysis and business modeling techniques that help you transform your data into bottom-line results. Award-winning business professor and corporate consultant Wayne Winston shares the best of his real-world experience in this practical guide—now updated for Excel 2007. Use Wayne’s proven practices and hands-on exercises to help you work smarter, make better decisions, and gain the competitive edge.
Solve real-world business problems with Excel 2007!

  • Maximize profits—determine NPV, optimize your product mix, calculate ROI
  • Create best, worst, and most-likely case scenarios for sales
  • Analyze investment performance and help minimize risk
  • Track your personal finances, calculate loan terms, and plan for retirement
  • Use trend and seasonality to forecast revenue
  • Estimate a product’s demand curve and manage inventory with precision Interpret the effects of price and advertising on sales
  • Assign a dollar value to customer loyalty
  • Solve work scheduling problems and shorten wait times for customer service queues
  • PLUS—predict outcomes of sporting events, presidential elections, and more!

CD Includes:
  • Sample files from each chapter
  • Problem-and-solution sets—build your expertise!
  • Fully searchable eBook

For customers who purchase an ebook version of this title, instructions for downloading the CD files can be found in the ebook.



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