The Practice of Public Relations;

Pairing Fraser Seitel€s unique, humorous voice with the most up-to-date case studies, interviews, news photos, and other techniques, the Practice of Public Relations is truly an €œin-your-face€ Public Relations textbook.

The 11th edition continues the theme of giving readers the knowledge and skills they need to know to be successful in today€s world of public relations €“including heavy emphasis on social media and ethics.