Convention Management and Service with Answer Sheet (EI) (8th Edition);
Convention Management and Service with Answer Sheet (EI) (8th Edition)

This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfu...

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This best-selling textbook provides students with the most current and comprehensive coverage of the convention industry. Students receive a comprehensive look at conventions and meetings marketing and learn how to successfully sell to groups and how to service their business after the sale.

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